Hello Kitty Celebrates Its 50th Anniversary On The adidas Gazelle Indoor
2024 marks Hello Kitty’s 50th anniversary, and Sanrio has predictably pulled out all the stops to shine a light on everyone’s favorite cat-inspired character. On top of a lengthy list of digital activations, including an augmented reality app that allows fans to interact with Hello Kitty, the Japanese brand is also reprising its ongoing partnership […]