A new champion of NCAA Football has been crowned and Super Bowl LX rapidly nears. However, American football isn’t the only place that is heating up. The sneaker industry has a stacked lineup of drops coming your way this week, with New Balance, ASICS, Nike, Converse, Vans, and Jordan Brand all contributing. Before we dive into the 10 drops that you should consider copping, let’s look back at the headlines of last week.Two footwear features hit the net. First, our latest edition of Editors’ Picks: Sneakers saw the Hypebeast team come together to highlight which kicks we’re excited to wear this year. We also teamed up with Spike Lee to present the Levi’s x Air Jordan 3 collection, which debuts later this week.In other Nike news, the Swoosh reunited with Zellerfeld to show off the Air Max 1000 Multicolor, introducing dual-color printing to the 3D-printed sneaker. More Air Max headlines were made by the reveal of the Air Max Goadome Low and more Patta x Nike Air Max 1 ’87 “Waves” colorways. As for the Jumpman team, it announced the Air Jordan 6 Infrared “Salesman” and had a “Cap & Gown” colorway of the sneaker leak too.Looking to the rest of the industry, Timberland dropped its Lunar New Year-themed “Year of the Horse” version of the 6-Inch Boot. For New Balance, it had a new “Dusk Shower” pack featuring the 2010 and 204L sneakers surface. Alessandro Michele rounded out the week with the unveiling of a Valentino x Vans Classic Slip-On collaboration.With all of the past week’s key headlines revisited, let’s look ahead at what’s coming soon, starting with New Balance’s latest retro revival. Afterwards, be sure to check out HBX to see if there are any pairs you’d like to order today.New Balance Gator Run “Shadow Red” & “Black”Release Date: January 21Release Price: $130 USDWhere to Buy: New Balance and HBXWhy You Should Cop: New Balance has revisited its archives once again, this time returning with the Gator Run. Previously on the market as an athletic turf shoe, the Gator Run has been modernized as a lifestyle silhouette. Its slim upper sports a faux gator texture in both these “Shadow Red” and “Black” colorways. Meanwhile, each pair is backed by a black rubber outsole that features teeth throughout its exterior.MDS (MIYAKE DESIGN STUDIO) x ASICS HYPER TAPINGRelease Date: January 21Release Price: $220 USDWhere to Buy: ASICSWhy You Should Cop: In case you missed out on the debut of the MIYAKE DESIGN STUDIO x ASICS partnership, you’re in luck as all three of the duo’s HYPER TAPING colorways are dropping again this week. The sought-after sneaker kicked off this new partnership between Issey Miyake and the beloved Japanese sportswear brand. It is now back in is all-gray, all-black, and multicolor neon renditions for those who missed out at the beginning of the year.Nike Kobe 1 Protro “81 Points”Release Date: January 22Release Price: $210 USDWhere to Buy: SNKRSWhy You Should Cop: The Nike Kobe 1 Protro is back. As Nike Basketball continues to reissue Kobe Bryant’s signature shoes, one after another, we see the Kobe 1 with its Protro upgrade ready for action once again. Dropping first is the “81 Points” colorway, which was initially a PE for Bryant and eventually dropped to the public in 2019. Created to celebrate his 81-point performance against the Toronto Raptors in 2006, it’s dropping 20 years after the incredible feat with colors that nod to the Los Angeles Lakers.Converse SHAI 001 “Ares Grey”Release Date: January 22Release Price: $130 USDWhere to Buy: SNKRS and HBXWhy You Should Cop: Long before the Converse SHAI 001 made its retail debut, Shai Gilgeous-Alexander wore several colorways dedicated to different family members. While three of them went on to drop in last year’s “Family Pack,” the “Ares Grey” version, dedicated to his son, remained unreleased. It’s finally time for the all-grey colorway to hit shelves. The versatile sneaker is just as potent on the court as it is off of it and will continue its impressive run in just a couple days.Parra x OTW by Vans Old Skool 36Release Date: January 22Release Price: $130 USDWhere to Buy: Vans and HBXWhy You Should Cop: Parra and Vans are back at it again this week. The skate brand’s special OTW by Vans division has offered up the Dutch artist the Old Skool 36 as a canvas. A playful palette of pink, blue, and red sees unique overlays dress the beloved sneaker. Soft suede, custom labels, and matte foxing come together to make this a one-of-a-kind creation from the duo.Nike Total 90 Shox Magia “Metallic Silver” PackRelease Date: January 23Release Price: $155 USDWhere to Buy: SNKRSWhy You Should Cop: A focal point of Nike’s lifestyle campaigns in 2025 was the return of the Total 90 franchise. The football line was revitalized with a streetwear slant, offering familiar-but-fresh footwear staples and versatile apparel. One of the hit models that was limited to a collab with Maha Amsterdam was the Total 90 Shox Magia. Now, it dons two different “Metallic Silver”-accented colorways with its raised midfoot and padded upper. “Sail” and “Pecan” serve as the starting color for each pair respectively.Action Bronson x New Balance 1890 “Cyborg Tears”Release Date: January 23Release Price: TBCWhere to Buy: SpecializingInLifeWhy You Should Cop: We’ve been closely following the rollout for the next chapter of the Action Bronson x New Balance partnership. The two have taken to the 1890 sneaker, teasing colorways of blue and off-white. The former is set to release this week under the name “Cyborg Tears.” Its retrofuturistic aesthetic is reinforced by wavy detailing across the upper and a palette that blends blue with touches of silver, teal, gray, black, and orange.Levi’s x Air Jordan 3 “Year of the Horse”Release Date: January 24Release Price: $230 USDWhere to Buy: HBXWhy You Should Cop: Heading into 2026, one of the campaigns with the most momentum behind it was the Levi’s x Air Jordan 3 capsule. Today, the denim specialists and the Jumpman team finally announced the partnership and its rollout. Up first is a Lunar New Year-themed “Year of the Horse” colorway dropping exclusively in Greater China, Japan, and South Korea. HBX has you covered this week, with this off-white version of the shoe equipped with pony hair, commemorative embroidery, unbleached denim paneling, and more.Air Jordan 9 “Flint Grey”Release Date: January 24Release Price: $215 USDWhere to Buy: SNKRSWhy You Should Cop: The second of two Air Jordan launches lined up for Saturday is the return of the Air Jordan 9 “Flint Grey.” It’s been well over two decades since we first saw this colorway hit shelves and it’s now back as a retro. The leather upper sees white surrounded by its signature grey hue. Meanwhile, touches of “French Blue” are present at the lace loops, tongue, and heel.NikeSKIMS Rift MeshRelease Date: January 26Release Price: $150 USDWhere to Buy: SNKRS and SKIMSWhy You Should Cop: Kim Kardashian’s SKIMS formed an alliance with Nike last year, issuing a wide variety of women’s apparel throughout 2025. It’s finally time for the two to dip their toes in the footwear space. Kicking things off is the NikeSKIMS Rift Mesh, which reimagines the Air Rift as a super slim silhouette. Its staple detail, the split-toe, remains present with a midfoot strap sporting the duo’s co-branding. Three tonal colorways, two shades of brown and all-black, complement the NikeSKIMS apparel range seamlessly.Click here to view full gallery at Hypebeast

Levi’s and Jordan Brand are two legacies woven together by a common thread: greatness. That shared ethos comes through in their latest collaborative collection, which spans four Air Jordan 3s and a complementary apparel range that bridges craftsmanship and sportswear. Beloved motifs sit atop heritage-driven designs, reworked with a modern streetwear sensibility.Spike Lee, one of the campaign’s central figures, sat down with us to discuss the collaboration, reflect on the importance of work ethic, and revisit his early interactions with Michael Jordan.The project extends beyond Lee himself. Set in a neighborhood park, the campaign brings together multiple communities dressed head-to-toe in Levi’s x Jordan Brand, styled by Cam Hicks. Lee appears alongside Jay Wright, the son of Larry Wright, who featured in his iconic “Button Your Fly” ad from the early ’90s. Skater Josh Velez and artist Rio Amor also make appearances, while a Tai Chi group rounds out the cast, wearing the special “Year of the Horse”-themed Air Jordan 3.For both collaborators, greatness is defined by dedication to craft and staying true to oneself. That philosophy is unified by denim, the collection’s common denominator, which runs through every look and every group featured.Before diving into our conversation with Lee, let’s break down the 13-piece collection, beginning with its centerpiece: the Air Jordan 3. The “Rigid” colorway features classic indigo denim panels paired with black-on-black elephant print around the heel. The “Black” iteration takes a more understated approach, combining pebbled black leather, black denim panels, and a denim heel tab embroidered with Nike Air branding, offset by subtle gray accents.The “Year of the Horse” colorway celebrates the Lunar New Year through unbleached rigid ecru denim. Releasing exclusively in Greater China, Japan, and South Korea, the pair features pony hair panels, a jacquard heel tab, and red chain-stitch embroidery referencing the Year of the Horse on the interior tongue. A similar treatment appears on the Los Angeles-exclusive iteration (not pictured), which replaces the motif with red “City of Angels” text. Off-white pebbled leather and strategic blue denim accents round out the upper.All four colorways are finished with Levi’s signature Red Tab placed on the lateral side of the right shoe. Jumpman branding remains intact, while a translucent co-branded hang tag features a special iteration of the Levi’s leather patch. Inside, a red sockliner is printed with Levi’s iconic dollar bill graphic, reading, “This is a pair of Levi’s.”On the apparel side, the Pinnacle Varsity Jacket emerges as the hero piece. Its maximalist construction pairs a melton wool body with leather sleeves, complemented by a quilted satin lining and vintage-inspired graphics pulled from both brands’ archives. The interplay of past and present continues across the range: the Football Jersey adopts a cropped, boxy silhouette; the Overshirt Jacket is rendered in 12-ounce rinsed indigo denim; and the Type III Trucker arrives in black washed denim with an aged tint and oversized Wings logo at the back. Co-branding extends to everyday staples like the Fleece Zip Hoodie and Short Sleeve Shirt, the latter reviving Levi’s “Button Your Fly” graphic from Spike Lee’s original campaign.Levi’s and Jordan Brand also revisit the denim specialist’s 578 silhouette with the Black Baggy Jean. Designed to complement the footwear, its extended inseam enhances stacking over the sneakers. The Baggy Shorts offer a similar sensibility, crafted from 12-ounce rinsed indigo denim with pleats and a below-the-knee cut. Rounding out the collection is the Denim Cap, featuring Air Jordan embroidery and Levi’s Red Tab set against rinsed indigo.The tagline for the campaign is “everyday greatness.” What does “everyday greatness” mean to you?Spike Lee: It’s a mentality. You’re not going to be great every day. But when you wake up in the morning, that’s the goal. You have to put the work in to be great. You don’t just show up and be great. You have to carry a work ethic and mentality to accomplish this. If you fake the funk, you’ll get exposed.Looking at the campaign itself. We have two great American brands that have grown into international icons. You see the Jumpman and the leather patch together; these exemplify greatness.”You’re not going to be great every day. But when you wake up in the morning, that’s the goal. You have to put the work in to be great. You don’t just show up and be great.”Tell me more about the early days of working with what is now Jordan Brand.Being involved in Michael Jordan’s partnership with Nike is one of the greatest things that ever happened to me. I have to give it up to the late great Jim Riswold. He worked at Wieden+Kennedy and saw my first film, She’s Gotta Have It, which turns 40 this year. He somehow found my number and proposed pairing me with Michael Jordan. The catch was that Jordan had no clue who I was. At one point, I mustered up the courage to ask him, “Why did we do this together? You didn’t even know who I was.” He looked at me with a smile on his face and said, “Motherf*cker, you’re wearing my shoes.”I’ve said it many times before and I’ll say it again, I’ve had the honor and the privilege to be called a “Motherf*cker” by Michael Jordan several times, especially in Madison Square Garden. I like to talk a lot of sh*t and he’d tell me to sit my little skinny ass back down in my seat, to which I would happily oblige. He’s the nicest guy, but back then, when he was on the court, he was an assassin. You just knew he was about to do something phenomenal, and the Knicks would lose, and I was a witness to that. Afterwards, we’d get to joke around, but when the game’s going on, he’s not playing. Most definitely, he’s not playing.How are you hoping the audience engages with the campaign? Is there a feeling you’re looking to pull out?It’s the union of two iconic brands, coming together again. It’s a perfect marriage, it’s iconic. For me, that’s the word. And it’s not just the sneakers, we got t-shirts, sweaters, hoodies, jean jackets, the whole deal.“Craftsmanship meets sport culture: classic cuts are recoded, and sport codes are denimized.” I like that. I didn’t write that, but it sounds good, right? You can’t go wrong with this. I already got something on, and the rest is coming. So I’m gonna be flossing.”At one point, I mustered up the courage to ask Jordan, ‘Why did we do this together? You didn’t even know who I was.’ He looked at me with a smile on his face and said, ‘Motherf*cker, you’re wearing my shoes.'”Do you see these collabs as preserving history or pushing it forward?It’s both. It’s hard to do, but Levi’s and Jordan Brand are doing it. You capture the history and then move it forward. If you can combine the past and present, that’s a great formula for success.What does it mean to you to be part of the evolving legacy of Jordan Brand after all these years?I have lived a very blessed life. Met some great people and companies. I don’t take it for granted one bit. I still carry the same spirit and energy that inspired me when I was a kid in Brooklyn, before I knew I wanted to be a filmmaker. I know nothing lasts forever, and I enjoy the time that I have.There have been many times when gifts from the world have happened. I never expected that this campaign would include me. So when I do get an email or a call, it’s a blessing to me. Now I’m not sitting around praying for a campaign to come my way. I go about my business, and when moments like this arrive, it’s a blessing. I continue doing the work, continue doing the work, continue doing the work, and companies see that. Here we are talking about the evolution of the Levi’s x Jordan Brand partnership, and I’m glad to be part of it. I consider myself part of the Jordan Brand and Levi’s family, so I’m gonna use this word again; it’s a blessing.The rollout for the Levi’s x Air Jordan 3 campaign begins on January 23, when the “Year of the Horse” colorway launches via select retailers in Asia, including HBX. From there, the “Rigid” pair and the entire apparel range will be available in San Francisco on February 5. Rounding out the region-based drops is the “Los Angeles” version of the shoe, which lands in the city on February 13. The global drop is scheduled for February 20 via Levi’s.Click here to view full gallery at Hypebeast

Name: Nike Air Force 1 Low “Wheatgrass”Colorway: Asparagus/Aluminium-Phantom-WheatgrassSKU: IO5011-300MSRP: TBCRelease Date: Spring 2026Nike has unveiled the Air Force 1 Low “Wheatgrass,” a refined take on Y2K-inspired streetwear aesthetics. This upcoming release blends archival camo patterns with a sophisticated, earthy color palette, offering a modern alternative to the loud contrasts of the early 2000s.The upper is constructed from “Wheatgrass” camo-print canvas, layered with clean white suede on the Swooshes. Giving the shoe its unique personality are the fuzzy Asparagus green laces, which coordinate with the green nubuck used on the eyelets and backtab. Premium details include a leather sockliner for a luxury feel and debossed Nike Air branding on the heel. The inner tongue features canvas with slightly frayed edging, providing an organic, worn-in aesthetic. Last but not least, a tan grind outsole completes the design, perfectly rounding out the palette. Look for the pair to arrive sometime in Spring this year.Click here to view full gallery at Hypebeast

Name: Air Jordan 1 Low “Black/Scream Green”Colorway: Black/Scream GreenSKU: IQ9701-010MSRP: TBCRelease Date: Spring 2026Jordan Brand’s Air Jordan 1 Low “Black/Scream Green” brings a bold yet refined update to the classic silhouette, combining a dark foundation with electrifying accents.Official images reveal a predominantly black upper constructed from smooth leather, accented by glossy patent overlays that add depth and sheen to the design. The quarters and toe box maintain a matte finish, allowing the patent leather to stand out with subtle contrast. “Scream Green” detailing energizes the look, appearing on the embroidered Jumpman logo at the tongue, the insole branding, and the Wings logo stitched onto the heel. The laces remain black for a clean, understated balance, while the midsole continues the dark theme before transitioning into a green‑tinted outsole that ties the palette together.Click here to view full gallery at Hypebeast

Name: Engineered Garments x P.F. Flyers Grounder Slip-OnColorway: Black/Black, Khaki/Olive, Off White/Off WhiteSKU: TBCMSRP: $150 USDRelease Date: Available NowWhere to Buy: Nepenthes, PF FlyersEngineered Garments has partnered with P.F. Flyers to release the Grounder Slip-On silhouette, a modern reimagining of a 1940s military-issue classic. Originally designed for the U.S. Military and later used on the baseball field, this updated low-top version is re-engineered for urban wear through the utility-focused lens of Engineered Garments. The upper is constructed from Ventile all-weather cotton, a military-grade textile that provides natural waterproofing, wind resistance, and breathability without the noise of synthetic fabrics.Offered in three tonal colorways – Black/Black, Khaki/Olive and Off White/Off White – the design emphasizes a clean, heritage-driven aesthetic with minimal branding that honors the legacy of both brands. The Grounder Slip-On distinguishes itself with a functional, lace-less design featuring an elastic gore band for easy entry and a secure fit. This streamlined upper is paired with a rugged, oversized rubber toe cap and a durable rubber outsole that provides classic traction. For comfort, the shoe utilizes the signature Posture Foundation cushioning system, specifically engineered to deliver all-day support.  View this post on Instagram A post shared by Engineered Garments Official (@engineered_garments_official)Click here to view full gallery at Hypebeast

Name: Action Bronson x New Balance 1890 “Cyborg Tears”Colorway: TBCSKU: TBCMSRP: TBCRelease Date: January 22Where to Buy:  SpecializingInLifeFollowing a series of teasers earlier this month, the Action Bronson x New Balance 1890 “Cyborg Tears” has officially received its release date. This latest collaboration marks another chapter in the rapper’s ongoing partnership with New Balance, showcasing his distinct creative influence on the brand’s technical catalog.The “Cyborg Tears” edition leans into a futuristic aesthetic, utilizing layered blues, silver accents and synthetic textures. The silhouette features contoured overlays and ventilated underlays, sitting atop a full-length ABZORB midsole with boxy cushioning pods engineered for maximum comfort. A teal green “N” logo and sharp red accents on the midsole complete the striking palette, while rugged rope laces replace standard options to round out the functional design.While the “Hornet Tusk” colorway – featuring tan leather and open mesh that mirrors organic structures – was previously reported alongside this release, specific launch details for that pair remain pending.The Action Bronson x New Balance 1890 “Cyborg Tears” is set to debut via an exclusive access raffle on January 22, followed by a general online release on January 23. Sign-ups are currently open on the SpecializingInLife website, accompanied by a release campaign video. View this post on Instagram A post shared by Action Bronson (@bambambaklava)Click here to view full gallery at Hypebeast

Name: New Balance 1906L “Neon”Colorway: Neon/Silver/Metallic/NB Navy/Pink HeatSKU: U190667KMSRP: $160 USDRelease Date: Spring 2026Following the release of the “Firecracker” edition, New Balance has unveiled a vibrant “Neon” colorway for its 1906L sneaker-loafer lineup. This latest iteration continues to inject energy and playfulness into the brand’s hybrid footwear strategy, leveraging a bold palette to create a flashier effect on the traditionally stately model.Consistent with previous 1906L releases, the silhouette reconstructs the 1906R runner into a penny loafer. The “Neon” iteration features an off-white upper and a tonal loafer strap that retains the series’ DNA, layered with high-contrast, multicolored accents. Lime green highlights the tongue, while navy and silver overlays define the upper’s complex paneling. To round out the vibrant palette, bright pink accents are found on the outsole, completing the multi-color aesthetic. Underfoot, the shoe retains the high-performance 2002R sole unit. It’s equipped with segmented ABZORB SBS pods at the heel and N-ergy cushioning for superior impact absorption, ensuring maximum comfort despite its formal-inspired profile.Click here to view full gallery at Hypebeast