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Nike Celebrates Football Culture With the Air Max 95 “England”

Name: Nike Air Max 95 “England”Colorway: White/Speed Red-Metallic Silver-ObsidianSKU: IQ0176-100MSRP: $190 USDRelease Date: March 23, 2026Where to Buy: NikeNike is once again leaning into football culture with the upcoming release of the Nike Air Max 95 “England.” As the countdown to the next World Cup begins, the Swoosh has chosen the Sergio Lozano-designed silhouette to celebrate a nation with long-standing ties to the model’s legacy.The Air Max 95—often referred to as the “110” across the UK—has held a unique place in British style and status for decades. For this special-edition release, the design arrives with a clean and straightforward aesthetic. A mostly white upper stretches across the midsole and the signature layered side panels, serving as a crisp canvas for contrasting details.Vibrant “Speed Red” accents are strategically placed across the lace loops, the lateral mini Swoosh, and the enlarged Air unit underfoot. Adding a subtle flash to the minimal palette, “Metallic Silver” hits land on the spine, tongue cover, and select upper panels. To finalize the tribute, England’s official Three Lions crest completely replaces the standard tongue branding, anchoring the sneaker directly to the country’s football identity.Click here to view full gallery at Hypebeast

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Official Images of the fragment Concept Testing Nike Mind 001

Name: Nike x Fragment Concept Testing Mind 001Colorway: “Black”SKU: IQ8502-001MSRP: $90 USDRelease Date: March 19Where to Buy: NikeNike and fragment design have unveiled the official images of the Mind 001 “Black,” a futuristic sneaker created under Hiroshi Fujiwara’s “Concept Testing” initiative.22 interfratedsensory nodes within the midsole that move against the foot, designed to stimulate areas of the brain while walking. This sits atop soft foam cushioning for comfort and responsiveness. Dressed in matte black with touches of royal blue, the Nike Mind 001 features an alternative Flyknit upper and a mule fit, complete with engineered perforations for breathability that give the shoe a lightweight profile.Branding is deliberately understated: the midsole carries sample‑style stamped text, reminiscent of prototype markings, while a small fragment lightning bolt logo. The “Black” finish also emphasizes Fujiwara’s minimalist approach, aligning with fragment’s reputation for subtle yet impactful design.As part of the broader Concept Testing series, the fragment x Nike Mind 001 is set to release on March 19 via Nike SNKRS.Click here to view full gallery at Hypebeast

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Nike Gives the Dunk Low “Easter” an Official Release Date

Name: Nike Dunk Low “Easter”Colorway: Emerald Rise/Yellow Pulse-HydrangeasSKU: IQ9404-349MSRP: $130 USDRelease Date: March 13Where to Buy: NikeNike is preparing a seasonal refresh for Spring 2026 with the upcoming Nike Dunk Low “Easter.” Continuing the brand’s long-running tradition of holiday-driven releases, the latest iteration applies a vibrant, pastel-heavy aesthetic to one of the most culturally recognizable silhouettes in the footwear catalog.The spring-inspired release arrives dressed in a soft but eye-catching blend of emerald rise, pale yellow, lavender, and light pink. The upper is constructed with smooth leather panels, anchored by a pastel yellow Swoosh that cuts cleanly across the midfoot. Matching yellow laces, a perforated toe box, and a padded collar maintain the shoe’s classic comfort and signature low-cut profile.Down below, a crisp white midsole balances the brighter overlays, while a lavender rubber cupsole grounds the overarching design. Delivering a direct nod to the holiday, the interior sockliners feature cracked Easter egg graphics, solidifying the seasonal theme.Click here to view full gallery at Hypebeast

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Thug Club Gives Three adidas Silhouettes a Gothic Streetwear Treatment

Name: Thug Club x adidasMSRP: TBCRelease Date: March 25Where to Buy: adidas, HBXThug Club and adidas have joined forces, co-designing a new collaborative footwear drop that imbues the Korean label’s subversive aesthetic into classic silhouettes. The collab spotlights three distinct models: the Superstar Vintage, AdiFOM Megaride and AdiFOM IIInfinity Mule.The Superstar Vintage, retailing at $160 USD, reinterprets adidas’ classic silhouette in an all‑black finish, from the shell toe to the laces, with subtle tonal branding for a sleek, understated effect. The AdiFOM Megaride arrives in a “Core Black/Silver Metallic” palette, priced at $170 USD. Its sculptural foam upper emphasizes futuristic curves, paired with a chunky sole for comfort and impact.Completing the lineup, the AdiFOM IIInfinity Mule offers a slip‑on design in “Core Black,” blending lifestyle ease with performance‑inspired detailing. Branding is handled with sophisticated aggression, prominently featuring the TC emblem – Thug Club’s distinctive heraldic logo – integrated into the design to signal the partnership’s luxury-streetwear DNA.Click here to view full gallery at Hypebeast

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Virgil Abloh Archive™ and Jordan Brand Announce the Air Jordan 1 High OG x V.A.A.

SummaryThe Virgil Abloh Archive and Jordan Brand are officially releasing a new edition of the iconic Air Jordan 1 silhouetteThe collaborative footwear features the late designer’s signature “revealing” design language alongside an exposed tongue and printed textFollowing an exclusive launch window this month, the highly anticipated sneaker will see a global release in early AprilJordan Brand and the Virgil Abloh Archive™ (V.A.A.) have officially announced the release of the Air Jordan 1 High OG X V.A.A. Serving as the first global product drawn from the late designer’s collection of over 20,000 objects, the highly anticipated drop continues the historic partnership that began between Nike and Virgil Abloh in 2017.Built upon Abloh’s core design pillar of making the hidden visible, the new iteration of the Air Jordan 1 embraces an open construction. The silhouette features the creative’s signature exposed tongue and an orange tab positioned prominently on the Swoosh. Emphasizing the model’s internal tooling, bold black ‘AIR’ lettering is printed directly over the midsole’s classic air unit, celebrating Abloh’s initial curiosity about the shoe’s internal structure.To commemorate the launch, the Virgil Abloh Archive™ is hosting a series of V.A.A.™ World’s Fair activations throughout March in cities central to Abloh’s life, including Los Angeles, Chicago, New York, London, Paris, Hong Kong, and Tokyo. The first event will take place at Architecture in Los Angeles, where the footwear will be exclusively available to attendees and local residents via an online EQL raffle. Furthermore, the first 100 subscribers to the Archive’s newly announced Toolkit program for emerging creatives will be gifted a pair of the collaborative sneakers.The Air Jordan 1 High OG X V.A.A. drops April 3, 2026 via Nike and select retailers.Click here to view full gallery at Hypebeast

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Hiroshi Fujiwara’s Eternal Influence at Nike

Decades later, Hiroshi Fujiwara is as important to Nike as ever. The “Godfather of Streetwear” has once again shifted from hype amplifier to architect of innovation with the introduction of Fragment Concept Testing. Announced today by Fujiwara and Nike, the new collaborative project debuts with co-designed colorways of the Mind 001, Mind 002, and Air Liquid Max.Before fragment design was founded in 2003, Fujiwara was one-third of Nike’s influential HTM trio. Composed of cultural leader Hiroshi Fujiwara, designer Tinker Hatfield, and former Nike CEO Mark Parker, HTM was a playground for innovation. The trio explored the boundaries of footwear, from transforming staples like the Air Force 1 into luxury propositions to experimenting with progressive silhouettes like the Sock Dart. After pioneering designs such as the Flyknit Racer and Flyknit Trainer, the group concluded its run with individually designed Air Max silhouettes, released on Air Max Day in 2016.When a shoe was presented by HTM, sneakerheads knew it wasn’t just limited, but cutting-edge. At the same time, Fujiwara’s fragment design and its lightning bolt logo became a powerful hype engine for Nike. Standouts such as fragment design’s Dunk High “City Pack” in 2010 and its Air Jordan 1 collaboration in 2014 remain two of the most important sneaker launches of the 2010s. Rather than crafting radically new silhouettes, Fujiwara found success through a restrained “less is more” philosophy applied across a myriad of models.Fujiwara has made it clear this year that Nike continues to lean on him as a strategic cultural force. He recently revisited the Air Jordan 1, teaming up with Union LA and Jordan Brand for three pairs that commanded the world’s attention. Meanwhile, Fujiwara also worked with Devin Booker on the rollout of the Nike Book 2, applying the fragment design treatment.“Both the Liquid Max and Nike Mind feel very much like ‘true Nike’ products.” – Hiroshi FujiwaraAs if that wasn’t enough, Fujiwara teased collaborations with three of Nike’s new experimental silhouettes: the Mind 001, Mind 002, and Air Liquid Max. All three have just been officially revealed in the announcement of his new Fragment Concept Testing platform.“I’ve always been interested in new technology and innovation, and when I had the opportunity to quietly preview several new Nike sneakers and hear about their concepts directly, Liquid Max and the Mind series immediately stood out,” shares Fujiwara. “When I first started working with Nike in the late ’90s, I learned how the brand was constantly creating new sneakers for athletes using the latest technology. Both the Liquid Max and Nike Mind feel very much like ‘true Nike’ products in that sense.”Fujiwara’s excitement for these cutting-edge designs starts with the Mind 001, one of the breakout stories of the year. Introduced alongside the Mind 002 as Nike’s first neuroscience-informed footwear, the designs have sparked notable curiosity. For the slip-on silhouette, Fujiwara’s signature fusion of black and blue returns. The former covers the stealthy build, accented by the latter at the 22 independent foam nodes designed to “lock in mindset before and after competition.” Outside of the recognizable color scheme, his iconic lightning bolt logo at the toe and “Fragment Concept Testing” text at the lateral make Fujiwara’s presence clear.As for the Mind 002, Fragment Concept Testing’s influence goes far beyond stamping it with a co-sign. Its simple mesh upper has been discarded in favor of a complex, deconstructed Flyknit build. This dramatic shift in design language elevates it from being merely the sneaker version of the Mind 001 to a fully considered silhouette.“I approached the Nike Mind 002 from an experimental perspective — wondering what would happen if we combined it with completely different materials, swapping the existing upper to something else,” says Fujiwara. “The result is almost an entirely different product. It’s a sneaker I’d want to wear in the summer.”Its usage of Flyknit, a revolutionary material Fujiwara helped debut through HTM in 2012, results in rich textures across the upper. In addition to a black-and-blue arrangement, there is a “Particle Grey” rendition that also embraces blue at the nodes. A lightning bolt-branded pull-tab system secures the shoe while extending its visual depth. As with the Mind 001, both colorways feature project text at the lateral midsole.“I approached the Nike Mind 002 from an experimental perspective — wondering what would happen if we combined it with completely different materials.” – Hiroshi FujiwaraThe Air Liquid Max, one of the most compelling Air Max Day propositions in years, is the final canvas for Fragment Concept Testing’s debut. Rather than supply it with color, Fujiwara has instead stripped the model to its forward-thinking DNA by covering it in black. Its contoured Air unit delivers a striking visual profile and a uniquely cushioned ride. As for the three-layer textured printing that enlivens the upper, it features a “Fragment Concept Testing” callout and the lightning bolt logo at the tongue.10 years removed from HTM’s swan song, Fragment Concept Testing is restoring the feeling. While the initiative differs from its predecessor, it taps into the same exploration-driven mindset that led the Swoosh to where it is today — with Fujiwara once again helping define what comes next.Fragment Concept Testing’s Mind 001 and Mind 002 are releasing via fragment on March 14, before a global drop on March 19. From there, the Air Liquid Max will be available from fragment on March 31, leading to a global retail release on April 3.Click here to view full gallery at Hypebeast

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UGG Reinvents Classic Silhouettes for Spring 2026 With New Golden and Heritage Utility Collections

SummaryUGG’s Spring 2026 Golden Collection features campaign stars Elsa Hosk and Rina Sawayama wearing new warm-weather stylesNew men’s sneaker offerings in the Heritage Utility line focus on everyday wear and transitional weather readinessBoth collections are available now via UGG and select wholesale retailers nationwideSouthern California-based lifestyle brand UGG has officially unveiled its Spring 2026 footwear lineup, introducing the women’s Golden Collection and the men’s Heritage Utility collection. Moving beyond its iconic classics, the brand reimagines its renowned comfort into dynamic warm-weather staples designed for year-round wear. The women’s campaign is fronted by model Elsa Hosk and musician Rina Sawayama, who showcase a fresh take on timeless silhouettes through contrasting textures, colors, and energy.For the Golden Collection, UGG delivers sandals and clogs crafted with premium materials. Highlights include the GoldenGlow Embossed and the slimmer GoldenGaze Embossed Ankle Wrap, both featuring an embossed croc print and 100% recycled fiber straps. The Goldenstar Hi Artistitch incorporates smooth suede alongside espadrille-inspired embroidery, while the streetwear-leaning Goldenstar Wildwood utilizes CORDURA UltraLite Fabric, metal buckles, and decorative bungees.On the menswear front, the Heritage Utility collection elevates function with breathable uppers and high-grip outsoles. The Heritage Utility Axoid merges sneaker versatility with sandal breathability, equipped with Spider Rubber Traction Pods and a durable mudguard. Stepping into a more fashion-forward space, the Heritage Utility Sneaker Knoll pairs distressed suede for a worn-in aesthetic with recycled textile linings for all-day comfort.The UGG Spring 2026 Golden Collection and Heritage Utility sneaker line drop is available now via the UGG webstore, UGG stores, and select wholesale retailers nationwide.Click here to view full gallery at Hypebeast

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Official Look of Nike’s Vomero 18 DSRPT “Iron Grey”

Name: Nike Vomero 18 DSRPT “Iron Grey”Colorway: Iron Grey/Light Smoke Grey-BlackSKU: IQ3925-001MSRP: TBCRelease Date: 2026Nike has unveiled official images of the Vomero 18 DSRPT “Iron Grey,” a bold new iteration of its trusted running silhouette. The sneaker combines performance‑driven cushioning with a disrupted, expressive look.Doused in an abstract-like, two-tone build comprised of “Iron Grey,” Light Smoke Grey” and “Black,” this variant retains the performance DNA of the Vomero line while introducing striking visual updates. The upper is built from structured mesh, ensuring breathability and airflow, while irregular overlays are arranged in a tessellated, heat‑map‑like pattern across the quarters. Accents such as mirrordotting and hexagonal panels add depth to the muted black and grey palette, while a molded Swoosh subtly fades into the shoe’s side profile.Click here to view full gallery at Hypebeast

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Nike Refreshes the Air Rejuven8 In “Sequoia/Light Khaki”

Name: Nike Air Rejuven8 “Sequoia/Light Khaki”Colorway: Sequoia/Light KhakiSKU: IQ0310-355MSRP: $135 USDRelease Date: Summer 2026Where to Buy: NikeNike is leaning heavily into modern comfort with the upcoming release of the Nike Air Rejuven8 in a versatile “Sequoia/Light Khaki” colorway. Originally introduced as a post-performance recovery shoe, the latest iteration continues to prioritize plush cushioning and lightweight breathability for everyday wear.The slip-on model is defined by its Light Khaki molded cage, which wraps the foot in an airy lattice pattern. This open-structure layout allows maximum airflow while maintaining a secure, distinctive shape. Resting beneath the exterior shell is a soft inner bootie constructed from gauze-like mesh, creating a flexible, sock-like fit. Tonal rope laces thread directly through the outer cage to lock the foot down, while added collar padding and dual pull tabs on the tongue and heel ensure ease of use.Contrasting the neutral upper is an outdoorsy Sequoia-toned midsole finished with a tactile pebbled texture. A chunky foam outsole is equipped with sectioned pods, offering both targeted traction and flexibility without compromising the shoe’s inflatable Air cushioning system. A subtle, molded Nike Swoosh on the lateral side completes the streamlined aesthetic.The Nike Air Rejuven8 “Sequoia/Light Khaki” drops Summer 2026 via Nike and select retailers.Click here to view full gallery at Hypebeast

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Jordan Brand Merges Pitch and Pavement With the Tiempo Streetgato SE “Phantom”

Name: Jordan Tiempo Streetgato SE “Phantom”Colorway: Phantom/Sail-Infrared 23SKU: II7579-016MSRP: $130 USDRelease Date: March 13Where to Buy: NikeJordan Brand has officially unveiled the Jordan Tiempo Streetgato SE “Phantom,” merging its basketball heritage with classic soccer design. Blurring the lines between performance footwear and casual lifestyle wear, the indoor soccer sneaker brings iconic Jumpman motifs straight to the pitch.The multi-tonal grey silhouette heavily utilizes the brand’s signature elephant print. A dark grey elephant pattern wraps the toe, while a lighter shade of the motif lands on the heel. The rest of the upper is a light shade of Phantom grey, detailed with a zoomed-in, cut-out version of the elephant print texture across the toebox and the front half of the side panels.Anchoring the sneaker to its soccer roots, the standout feature is a metallic silver folded-over tongue. A bright “Infrared 23” Jumpman logo is embroidered at the center, providing a vivid pop of color against the shoe’s grayscale base. For functionality, the silhouette is equipped with a traditional Streetgato grip outsole, designed for optimal play on indoor and court pitches.Click here to view full gallery at Hypebeast

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