Summary:247 by Represent enters the carbon-plated footwear market with the ARC-4, a hybrid silhouette designed for both running and training.Key technical features include a Carbon Progression Plate for propulsion and stability, flanked by responsive Supercritical 247 Foam.The ARC-4 releases online and in-store on February 4, priced at £250 GBP.Manchester-based fashion label Represent is continuing the rapid expansion of its performance arm, 247, with the announcement of its first-ever carbon-plated silhouette: the ARC-4.Following its entry into the footwear market last year with the ARC-1 Runner and ARC-2 Trainer, both of which leaned more towards lifestyle over true performance product, the brand is positioning its latest model as a performance-first silhouette. It describes the ARC-4 as a “hybrid” shoe designed to bridge the gap between training and racing, and says it has been engineered in equal measure for both speed and stability. The shoe is built around a “Carbon Progression Plate,” a stiff, lightweight carbon fiber and Pebax component that’s designed to deliver superior energy return and propulsion while maintaining the structural integrity required for hybrid movements.Flanking the plate is the brand’s “Supercritical 247 Foam,” an eco-friendly material composition that promises a lightweight ride with a rebound rate of 65%. The upper features a recycled mesh cover with a 3mm foam insole, specifically perforated to enhance breathability during high-intensity sessions.George Heaton, Co-Founder and Creative Director of Represent, explains the functional ethos behind the design: “Ever since I started running myself, alongside my strength training, and creating our 247 collection, I’ve wanted to develop a performance-focused shoe that performs in both a running and hybrid setting.”The launch underscores the massive growth of the 247 division, which now accounts for 24-percent of Represent’s overall business – a 10-percent jump from 2024.To celebrate the release, the brand is hosting a 5k and 10k running event in it’s hometown, Manchester, UK, called “247 Run: Heaton” on February 1. For more information on this, follow @247represent on Instagram.The ARC-4 launches February 4 online and in-store via Represent priced at £250 GBP.Click here to view full gallery at Hypebeast

Name: Nike Zoom Kobe 1 Protro “City of Champions”Colorway: Work Blue/Summit White-Metallic GoldSKU: IM0541-400MSRP: $210 USDRelease Date: February 4Where to Buy: NikeThe Nike Zoom Kobe 1 Protro “City of Champions” emerges as a refined tribute to Kobe Bryant’s legendary legacy, specifically drawing inspiration from the “Work Blue” palette associated with the 2008 All-Star festivities.Dressed in a palette of predominantly “Work Blue”, the sneaker features a muted blue upper that extends across the quarters, ankle collar and interior lining. The exterior Swoosh and mudguard are finished with a cracked, aged effect, adding texture and a vintage nod to the city’s championship history. Branding details remain understated yet impactful, with Kobe’s signature Protro construction ensuring performance‑ready comfort. A “Summit White” gum sole grounds the look, while tonal laces and a padded tongue complete the streamlined silhouette.Special detailing reinforces the “City of Champions” theme, connecting the sneaker to the Lakers’ historic run at The Forum in Inglewood. The interior highlights the years 1967–1999, marking the team’s tenure at the iconic arena, while the insoles feature a city map pinpointing The Forum’s location. These storytelling elements elevate the design beyond aesthetics, embedding cultural and historical resonance into the shoe.Click here to view full gallery at Hypebeast

Name: adidas Samba SFTM-010SKU: TBCRelease Date: 2026At Paris Fashion Week, Song for the Mute has posted a first look at its new adidas Samba OG SFTM‑010 sneakers. Revealed in a series of flatlays and in-hand looks, the sneaker arrives in three colorways spanning black, brown and green, each constructed with a mix of supple leather and suede for a textured, layered finish.The upper appears to retain the Samba’s familiar low‑profile shape but introduces subtle twists: tonal stitching across the quarters, a minimalist Three Stripes branding treatment and a tongue that carries understated co‑branding details. Flat laces match the palette, while the sole unit remains faithful to the OG gum outsole. Notably, the heel also appears to feature a collapsible construction, allowing wearers to step into the shoe with ease, a detail that adds versatility to the otherwise traditional form.While previous SFTM x adidas collaborative silhouettes often played with vibrant color pops or metallic accents, the SFTM-010 appears to focus on a monochromatic, earthy spectrum that highlights the silhouette’s structural complexity. View this post on InstagramA post shared by Song for the Mute (@songforthemute)Click here to view full gallery at Hypebeast

Brand Information: In 1906 New Balance made its first appearance in the world. Originally, New Balance was known for developing flexible arch support that made it a true bearer of its name. Now, the brand has developed into a world-leading icon for athletic footwear, with instantly recognisable sneakers sold all over the globe. Its most popular models include the 574, the 327, and the 9060. For over a hundred years, New Balance has been striving to offer quality trainers for your athletic pursuits and a healthy lifestyle.Price Range: $110.00 USD – $260.00 USDWhere to Buy: Available now on HBXClick here to view full gallery at Hypebeast

Name: ASICS Skyhand OG “Brown Storm/Ice Green”Colorway: Brown Storm/Ice GreenSKU: 1203A452.202MSRP: ¥14,300 JPY (approx. $90 USD)Release Date: January 29Where to Buy: ASICSThe ASICS Skyhand OG, the brand’s reimagined ’90s handball classic silhouette, has received a fresh and contemporary “Brown Storm/Ice Green” iteration. The upper is primarily crafted from premium suede, featuring a deep “Brown Storm” hue that provides a rich, amber-esque foundation for the sneaker. This earthy base is sharply contrasted by the signature ASICS Tiger Stripes on the quarters, which are rendered in an electric “Ice Green” to create a striking, high-contrast effect. The design maintains its retro DNA with a low-profile build, utilizing tonal laces and a padded tongue that features traditional ASICS branding for a clean, cohesive finish.Beneath the artisanal suede exterior, the Skyhand OG incorporates modern comfort technology, featuring FLYTEFOAM PROPEL cushioning and a GEL technology insert in the heel to ensure a plush underfoot experience. The branding extends to the lateral heel with subtle “Skyhand” lettering, while the silhouette is grounded by a gum rubber outsole that pays homage to its original court-side performance roots.Click here to view full gallery at Hypebeast

Name: Supreme x Nike SB Air Max CB 94 Low PackMSRP: $145 USDRelease Date: Spring 2026Official images have surfaced for the Supreme x Nike SB Air Max CB 94 Low Pack, confirming one of Spring 2026’s most anticipated crossovers. This collaboration reimagines Charles Barkley’s aggressive signature silhouette through a specialized skateboarding lens, successfully splicing hardwood legacy with modern streetwear aesthetics.The collection features three distinct colorways – “Metallic Gold,” “White Gum” and “Black” – each retaining the original model’s menacing aesthetic. The design preserves the iconic lugged midsole and signature “teeth” overlays while integrating functional Nike Air cushioning. Supreme’s influence reshapes the model’s identity via bold branding on the tongues, heel tabs and outsoles, while Nike SB hits on the heels reinforce the pack’s technical skate credentials.Historically celebrated for its rugged construction and durability, the CB 94’s structural DNA translates naturally into the demanding requirements of skate footwear. This transition lends the pack significant credibility, moving beyond a standard fashion remake to bridge performance history with authentic utility. Elevated by meticulous detailing, including dual-branded hangtags and extra laces, the pack represents a deliberate, well-executed merger of two culture-defining giants. Look out for the pack to arrive sometime in spring.Click here to view full gallery at Hypebeast

SummaryThe Colombian superstar has been appointed as Reebok’s newest global brand ambassador.Karol G is the face of Reebok’s “Born Classic. Worn for Life.” campaign. The partnership will continue to flourish in 2027 with the duo’s first collaborative collection, including sneakers and apparel. Karol G has been named Reebok’s newest global brand ambassador, with a collaborative launch on the way for 2027.⁠⁠Karol G has inked a multi-year contract with Reebok as the face of its new campaign, “Born Classic. Worn for Life.” The Colombian superstar will star in the brand’s upcoming global initiatives, marking a new era with the revival of Reebok’s Classics line in pure leather.⁠⁠“I’m so excited to join the Reebok family. I’ve been wearing Reeboks for as long as I can remember, so becoming a global brand ambassador feels like a full-circle moment,” said Karol G in a statement.⁠⁠The duo will work on a collaborative collection for 2027, marking Karol G’s official entry into footwear. Reflecting her style and global drive, the collection will include several sneakers and apparel designed by the artist.⁠Take a closer look at Reebok’s announcement campaign starring Karol G in the gallery above.Click here to view full gallery at Hypebeast

SummarySZA just debuted her first Vans sneakers at Paris Fashion WeekFive one-of-one pairs have been embellished by gemstones in collaboration with Rachel GoatleyBoth the Authentic 44 and Old Skool 36 are featured, however, no pair is ever expected to reach retail shelvesThe SZA x Vans era is here. After being named the skate brand’s artistic director last August, the beloved artist has pulled up to Paris Fashion Week in her first pair of “VanSZA” sneakers. Designed specifically for fashion’s biggest stage, SZA wore the Authentic 44 “Ladybug Garden” to Pharrell’s Louis Vuitton FW26 menswear show. This one-of-a-kind take on the classic silhouette sees it embellished with gemstones by Rachel Goatley.Four additional one-of-one pairs by Goatley are in SZA’s rotation for PFW. Another Authentic 44 offers a “Temperature Ctrl” colorway that sees a navy base adorned with everything from blue sapphire to yellow citrine and garnet gemstones. From there, the Old Skool 36 stands out in three distinct presentations: a green “Enchanted Forest” with malachite and amethyst, a black “Radiance” that pairs diamond with opal, and a taupe “Camo / Earth” which features chocolate diamond, emerald, pearl, moonstone, and more. All five sneakers are equipped with special lace charms, aglets, and a “VanSZA” dubrae.None of these pairs are said to be releasing to the public. However, we now have an idea of the shared creative vision between SZA and Vans as we look forward to their first collaborative collection. Keep an eye out for updates as the two are set to hold a special community signing and product giveaway in Paris later this week.Click here to view full gallery at Hypebeast

Name: Nike Air Max Goadome Low “Black”Colorway: Black/AnthraciteSKU: IQ0641-001MSRP: $175 USDRelease Date: 2026Official images of the Nike Air Max Goadome Low “Black” showcase a sleek, monochromatic adaptation of the legendary ACG-inspired boot, streamlined into a versatile low-top silhouette.The design maintains the rugged DNA of the original Goadome while lowering the cut for a sleeker profile. Dressed in its stealthy titular hue, the upper is constructed in durable leather, accented with subtle perforations beneath the lace‑stay for breathability. The quarters feature an inset Swoosh merged into the heel counter, a detail that shifts slightly in this low‑top version compared to the high‑cut model. The padded tongue and collar provide comfort and support, while tonal flat laces reinforce the utilitarian aesthetic.Underfoot, the sneaker is equipped with a full‑length Air Max cushioning system, visible through the midsole for impact absorption and all‑day wear. The outsole retains the boot‑like tread pattern, ensuring traction across varied surfaces. Finished in a monochrome black and anthracite palette, the Goadome Low balances functionality with understated style, making it versatile for both urban wear and outdoor use.Click here to view full gallery at Hypebeast

Name: Melitta Baumeister x Nike Vomero PremiumColorway: Total Orange/Hyper Crimson/Orange Chalk/BlackSKU: IQ7166-800MSRP: $230 USDRelease Date: Spring 2026The Melitta Baumeister x Nike Vomero Premium “Total Orange/Black” is generating significant buzz as the German-born, New York-based designer begins the rollout for her first sportswear collaboration. While an official release date has yet to be confirmed, a sign-up page is now active, allowing fans to register for notifications and updates ahead of the anticipated Spring 2026 launch.The sneaker showcases Baumeister’s avant‑garde approach, transforming the Vomero into a performance‑meets‑couture statement piece. The upper is drenched in a vivid burnt orange base, layered with blackened, distressed overlays that create a scorched, crinkled effect across the mesh and synthetic panels. The quarters and tongue carry this charred detailing, while a sand‑colored sockliner provides subtle contrast. Branding is deliberately understated, with the Nike Swoosh partially obscured by the distressed finish, reinforcing the deconstructed aesthetic. Even the laces are pre‑distressed, echoing the upper’s weathered look, while the dual ZoomX/Air Zoom midsole is treated with similar blackened effects to maintain cohesion.With sign‑ups now live, anticipation builds for this Spring 2026 release, as the Vomero Premium “Total Orange/Black” positions itself as both a functional runner and a conceptual fashion piece.Click here to view full gallery at Hypebeast